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Influencers’ influence by category

Which of these products or services have customers bought or used in the past 12 months because bloggers, YouTubers, or other famous people advertised them?

That’s the question that a recent Statista’s research asked.

I don’t think anybody is surprised at seeing fashion items at the top (clothing and shoes). I would have expected to see the furniture and household category a bit higher, I am wondering if it’s lagging a bit just because of its overall slower purchasing cycles.